Dr. Clemens Ammann

Clemens Ammann's focus lies in strategic market research and in the impact of generative AI on marketing. His ongoing engagement in research, today as an associated researcher at the Institute of Marketing and Management at the University of Bern, keeps him closely connected to the latest developments, which he now brings into his teaching as a lecturer at the Bern University of Applied Sciences and as programme director of the CAS in Marketing. At Flybridge, he uses his expertise to support companies with scientifically grounded, tailored marketing strategies. His work enables partners to achieve marketing excellence and position themselves sustainably in the competitive landscape.